The Ethos of Professional Courtesy

Is it fair for a real estate agent to try to steal another agent’s client? What if it’s in that client’s best interests to switch? This issue came up recently in a discussion on the Inman Coast to Coast group on Facebook, sparked by a comment from a broker complaining about a Redfin practice.  Apparently, when…

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If We Build it, Will They Come?

You know what most great real estate agents have in common? They’re really good at their jobs. They’re good at developing rapport and trust with sellers at that initial consultation. They’re good at marketing homes. They’re good at identifying what a buyer needs, even if he doesn’t know yet. And they’re good at putting together…

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No One Can Disrupt Our Industry Without Our Permission

If real estate brokers get disrupted and marginalized out of the real estate industry, we have only ourselves to blame. To paraphrase Ann Landers: No one can disrupt your industry without your permission. So how did we give permission? By ignoring what our clients needed. For a generation, the real estate industry has been focused not…

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