Conventions and Conferences
Thank You Austin Board of REALTORS — Here are your “Agents Fight Back” Slides
My thanks to Kelea Youngblood and Emily Chenevert for letting me be a part of the Austin Board of REALTORS Roundup today. I had a great time. For those of you who asked, here are the slides from the event in both powerpoint and PDF form. Here is the Powerpoint Here is the PDF And…
Read More"How to Be a Great Real Estate Agent" Slides
My thanks to everyone at REALTOR Triple Play in Atlantic City, who gave me the opportunity this week to teach two credited sessions of “How to Be a Great Real Estate Agent.” I had two very good audiences (albeit relatively small on getaway day Thursday), and had a great time. As promised, here are my…
Read MoreStop Thinking Like a Salesperson!
Note: This week, I will be delivering a quick talk at the Connect On the Road Conference in Washington DC on “Stop Thinking Like a Salesperson.” For people at the conference who want to review the points I made, here is a version of that talk that I wrote for the blog a few years ago.…
Read MoreFive Reasons I Love the Real Estate Connect Conference
Last week, I attended the annual Real Estate Connect NYC conference put on by Inman News. I go to a lot of industry events and conferences, but I’ve always found that Connect provides the most bang for the buck. This week, I wrote a piece for Inman News about the “10 Things I Learned at Real…
Read More"THIS IS THE JOB": Seven Things That Real Estate Agents and Brokers Do that Are Not Good Enough
In a post last week, I argued that the enemy of the good is not the great, but the crappy. That is, the classic cliche that the “enemy of the good is the great” has some truth for perfectionist types that have difficulty finishing projects because they’re never quite “good enough,” but the bigger problems…
Read MoreWho are your clients? Ummm, your clients, dummy!
Whenever I am at an industry conference, I’ll hear a real estate broker make the observation that a broker’s real “client” is the “agent.” That is, although individual real estate agents have buyers or sellers who are clients, a broker’s clients are actually the agents: the broker provides services to the agents, who then treat…
Read MoreWhat's the Best Way to Build Marketshare? Make Your Clients Happy.
I was asked to speak on a panel this week at the RIS Social Media Summit in New York, with several other brokers about how to generate marketshare in a competitive market. It was a great panel, moderated by the peerless Allan Dalton of RIS Media and Top 5 In Real Estate, and I tried…
Read MoreThe Real Estate Broker of the Future?
I was at a conference this week and one of the issues we discussed was the “Real Estate Brokerage of the Future,” a topic that has come up a lot in discussions at industry conferences in the past year. Unfortunately, much of the discussion drifted, as it tends to do, to a simple application of…
Read MoreThe Real Estate Convention of the Future: What do Real Estate Agents Want in a Convention?
March is usually convention season, so at this time of year I’m generally planning trips to Las Vegas or San Diego or any of the other traditional convention venues, and coordinating itineraries for the agents who will coming from our company. Our company has always been big into conventions — we encourage agents to go,…
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